Digital Asset Management & Retouching
I have been Kipling’s media librarian since June 2022. By using Bynder as our DAM, I upload images from our editorial shoots using proper metadata and tagging. This makes it easy for my creative team to browse and locate the assets they need. I am proficient in Photoshop and can do some light retouching and reformatting when the need arises.
Since joining Eastpak and Jansport in addition to Kipling in August 2025, I have begun onboarding to the digital asset management process for these brands as well, using Cloudinary as a DAM. Before my role at Kipling, I was the Digital Asset Manager for a live event production company, which means I have nearly 5 years’ experience in this niche. In addition to the DAMs mentioned above, I am familiar with Adobe Experience Manager and integrations between DAMs and ecommerce sites. When Kipling migrated to Shopify in July 2025, I acted as the content point of contact, working with developers to create integration between our DAM (Bynder) and the ecommerce platform (Shopify) to ensure a smooth migration.